UGR's: Unwritten Ground Rules

Over the last decade, author and international speaker, Steve Simpson has created and developed the concept of UGRs^®, or ‘Unwritten Ground Rules’. The concept is now receiving acclaim across the globe as a breakthrough that helps people understand and improve their culture.

One way of understanding UGRs is to consider some in a company:

• At our meetings it isn’t worth complaining because nothing will get done
• The only time anyone gets spoken to by the boss is when something is wrong
• The company talks about good customer service, but we know they don’t really mean it, so we don’t really have to worry about it
• Our funniest jokes usually involve making jokes about our work colleagues
• We go through the motions with our bosses, once they’ve gone we do what we want

It is the UGRs that drive people’s behaviour – incredibly, these are rarely if ever discussed openly.

We have created a range of strategies that can be implemented into organisations to boost cultures using UGRs. These are powerful and potent – and because the culture is improved, so is the bottom line.

Click on the player below to listen to a recent interview of Steve Simpson for Sky Radio.

Below is a video that features Steve Simpson, from Keystone and Jim Fizdale and Ian Shrives from our Australian UGRs implementation partners, Gadria.